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Marketing Strategies as well as Tips and Tricks

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Build traffic and have fun at the same time with blog contests

Thursday, March 27th, 2008

One of the most effective ways to build traffic to a website is through the use of contests. Why is that? Well, contests engage people, draw upon communities and spread like a viral infection does through a college campus (okay maybe not the best analogy).
One contest that has the real estate community smashing away at [...]

Being close to competition is not as bad as it seems

Thursday, December 13th, 2007

There is something I learned in business school but never paid to much attention to it then. It’s the concept of being close to your competition. Not in the sense of business strategy and model but in the physical sense of the terms. If you are a software company, like Google, then you move near [...]

Commodity goods on the web

Sunday, June 17th, 2007

I have been doing some thinking regarding commodity goods and the vast number of websites selling similar goods. The number has to be astounding and getting a website marketed to effectively generate revenue is probably becoming increasingly more difficult. As I surfed the net looking at websites I found one that caught my attention JJ [...]

Guest Blogger 1

Friday, June 1st, 2007

Last week I had the opportunity to be a guest blogger on WebNewForUs.com, real estate news blog. The article focused on using local, not national, real estate statistics to determine the health of local market, read full article.

Price vs Service

Tuesday, May 29th, 2007

Another area of marketing that gets overlooked is pricing points. Targeting consumers takes much more than a nifty product and slogan; it has to involve price to give the product the perfect desire and balance a level of service associated with that price.
If a product is priced cheaply and marketed to people with upper income [...]

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