Facebook’s Related Videos & Video Editor

Who doesn’t need more Facebook video views?

This morning, while watching some Facebook videos, I noticed Facebook displaying “Related Videos” in the side bar.

It is definitely notable, the displayed related videos are from the same Facebook page.

related-videos

Having related videos displayed helps with attract views to previously uploaded videos. Why is that important? Right now, Facebook only allows for a call-to-action on videos, unlike YouTube cards and annotations.

But that is not all. Facebook also has made editing videos easier.

After uploading, Facebook ads a popup asking the user if they want to edit their video.

Yes. Yes, you want to edit it. Why?

Adding a title, description, CUSTOM THUMBNAIL, category, a call-to-action button, and even captions.

editing-a-facebook-videoGiving users more options is something Facebook videos has lacked – users can even update old videos.

If you’ve been using Facebook video as part of your social media marketing then I highly recommend updating old videos to make them more searchable.

What have you noticed, or do, with Facebook video?

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